Lure

Rapala Flash-X Dart

CAST, RETRIEVE, PAUSE, STRIKE! - The Flash-X Dart is heavily weighted to cast farther than other lures in its class. Thanks to its prismatic design, the lure sinks with a side-flashing fluttering action on the pause and remains stable when retrieved at high speed. Additionally, this unique shape makes the Flash-X Dart catch and reflect light like a mirror ball, attracting fish from a wide area. A wired-through construction ensures that this lure is built to withstand big fish and strong drag pressure.

Nomad DTX Minnow Heavy Duty Shallow

The Squall Runner High Speed series encompasses a range of Nomad Design Bluewater lures capable of achieving unheard-of high-speed performance with 18+ knots in most conditions. This range of lures is fit for purpose and are fast food for big Pelagic's.

Shimano Coltsniper Aomono Catcher

Focus on green fish and use shore-cast iron plates to snipe the target fish to improve fishing results! The bait body design adopts the COLTSNIPER which has an excellent record in various places. It can quickly flip sideways by pulling the rod lightly, and it keeps a stable vibration when sinking, making the target more willing to eat.

Rapala Maxrap Walk N Roll

• High-impact ABS body construction• Long-casting internal weight system• Aggressive, spitting, walk-the-dog action• Target species saltwater gamefish

Shimano Exsence Silent Assassin Jet Boost

I want a 99 that swims more actively while maintaining the flight of the ASSASSIN! We have responded to these requests with a suspension tuning that allows the angler to pause between bites. The lip and other details have been reinforced to improve strength and to achieve the strongest wobble and wobble action in the ASSASSIN series. In seabass fishing, where a variety of usage environments are taken into consideration, it is extremely difficult to achieve exquisite suspending buoyancy in all environments. Therefore, in search of the most responsive suspend setting, we adjusted the buoyancy to the extent that the lure sinks slowly in brackish water in spring near estuaries.

Shimano Exsence Counter Wake 120F Flash Boost

Overcome the weak point of flying distance. A wake-type lure that attracts lunker sea bass with its rip current. COUNTER WAKE that appeals to seabass by generating a pulling wave on the surface. It is a lure that excels at slowly attracting seabass just below the surface, where they are likely to bite, and it strongly stimulates the predatory instincts of seabass by producing the appearance of a weakened bait. Conventionally, this type of lure was susceptible to aerodynamic drag due to its shape, making it difficult to achieve a long casting distance. SHIMANO has developed a unique JET BOOST mechanism to achieve a stable flying distance. Through repeated detailed verification of the lure's shape, SHIMANO has developed a design that is less susceptible to aerodynamic drag and flies well without sacrificing action.

Shimano Spin Drift 95S Flash Boost

SPIN DRIFT 95S FLASH BOOST inherits the basic performance of SPIN DRIFT and adds JET BOOST and FLASH BOOST technologies. The counterweight is made of high-density tungsten, and the counterweight movement system allows it to maintain a stable flying posture even in strong winds.

Shimano Exsence Slide Assassin 100S Jet Boost

Use the tongue plate to perform an S-shaped spin! New colors for SLIDE ASSASSIN are available! Focusing on the ability to attract fish, it combines a wide range of S-shaped tumbling movements and low-speed rising performance, which can snipe many big fish. With a through-line structure, ST-56 and STX-58 come with 4 thick fish hooks. Rely on JET BOOST to bring more stable flight capabilities.

Rapala Flash-X Skitter

Built to soar and skitter, the Flash-X Skitter perfectly mimics one of the most hunted saltwater baitfish in the ocean – the needlefish. The tapered prism design creates impressive flash above and below the water while also acting as a keel to improve stability during a high-speed retrieve, keeping the head up. Cast it out and crank it fast to send it skittering across the surface like an escaping fish that no predator can resist. A wired-through construction ensures that this lure is built to withstand big fish and strong drag pressure.

Nomad Chug Norris Popper

Designed to be the ultimate popper, the Chug Norris represents maximum action for minimum effort when popping offshore or inshore, combined with a shape that allows an amazing walk the dog action when worked slow across the surface.

Nomad Shikari

Shimano Bantam Chug

The Bantam Chug Walker is a mixture of popper and walker. With its head recess, it produces loud popping noises with short strokes with the rod! Shimano has made sure that the necessary animation can also be done with light equipment. The bait develops a decent background noise due to the rattling. The guidance of the bait is possible in many different ways. On the one hand, he lets Walk the Dog lead him without making any popping noises. On the other hand, you can also use it like a classic popper. During the break in, the bait hangs down thanks to a special weight system. In this position, it imitates a small fish that collects food from the surface.

Shimano Scorpion World Jerk 110F Flash Boost

Challenging prey from all over the world, pursuing the strongest fishing lure The curiosity of anglers is always focused on the water. There is no established concept of national boundaries in the water, only two sides of the water, the confrontation between people and fish. WORLD JERK 110 is a tough and attractive fishing lure designed for anglers who are fascinated by such boundless fishing

Shimano Ocea Bubble Dip 180F Flash Boost

For luring yellowfin tuna (ahi) and amberjack! The OCEA BUBBLE DIP 180F, which handles both dives and splashes, is equipped with FLASH BOOST. A splash that is not too big to make fish notice it and dive to get them to bite. The OCEA BUBBLE DIP　180F is compatible with the amberjack and yellowfin tuna (ahi) game methods. The small cup, which produces a splash more easily than a regular pencil bait, makes it easy to locate the lure even in rough water, and the small splash compared to an offshore popper is designed for small baits up to boil. Of course, the FLASH BOOST's sparkling flashing will continue to attract the lure during stays and between jerks when the lure is not moving.

Williamson Flash Feather Rigged

Feather design appeals to all baitfish: Bonito, Mackerel, Bluefish, small Dorado and Tuna.

Shimano Nessa Beam Popper Flash Boost

Rapala Ultra Light Pop

Sometimes to get big, you have to go small. Not just for panfish, the Ultra Light Pop triggers reaction strikes from smallies and LMBs, too.

Yo Zuri Surface Cruiser

Yo-Zuri is proud to announce the introduction of the new and improved Surface Cruiser. This versatile pencil popper can be fished with a stop and pop, walk the dog, or skipping action on a fast retrieve.Type: Floating

Yozuri 3D Squirt (S)

Nomad STYX Minnow

Styx Minnow Slow Float is a shallow Jerkbait that dives to 3ft and suspends level to stay in the strike zone longer. Features internal cast weight for super long distance accurate casting and fitted with BKK super sharp treblesType: Slow Floating

Rapala Saltwater X-Rap

Suspending X-Rap Saltwater lures are designed to be cast or trolled and display the X-Rap Attitude these baits are known for. Built to withstand saltwater fisheries with Perma Steel 3X hooks, these baits can be cast or trolled.

Engetsu Flat Baku Baku

Flat Baku Baku has a flat head profile that shakes and sways with a wave motion on the fall to attract fish.

Shimano Bantam World Minnow 115SP Flash Boost

Equipped with "FLASHBOOST" that continues to lure even when stopped. It flies! It swims! It lures! New colors have been added to the next generation of minnows that are active around the world! The WORLD MINNOW 115SP is a suspending minnow equipped with FLASH BOOST and JET BOOST to make the lure show and bite. The biggest feature of this lure is the "FLASH BOOST" that keeps attracting fish even when the lure is stopped by the light from the built-in reflector. This life-like flashing light stimulates the instincts of fish, and many fish attacked the WORLD MINNOW during our lure tests. In addition, the JET BOOST provides a stable flight posture and distance that is resistant to headwinds. The JET BOOST system's stable flight posture allows for accurate casting to pinpoint locations, and it also makes it possible to cast long distances without losing line pounds in fields where thicker line is desired. The new generation of minnows, packed with the latest technology, opens the door to a new world of fishing with minnow.

Halco Roosta Popper 195

The new Halco Roosta Popper 195 Haymaker KO is designed for catching some of the toughest fish that swim, from Giant Trevally to Dogtooth Tuna. It is built with extra heavy duty, custom made 7xx fish rings and is equipped with two 4/0 5xx BKK Trebles!